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Mrkg 1302 (3 credit hours) offered at bhc, cvc, ecc principles of retailing this is a wecm course number course description: introduction to the retailing environment, types of retailers, current trends, the employment of retailing techniques, and factors that influence retailing. Some of the underlying principles of building successful retailing businesses called the 5 p's of retailing are: people product price placement promotion the video describes the 5 p's of retailing as well as the concept of deep which helps the 5 p's to pull it all together what does d. Principles of retailing - ebook download as pdf file (pdf), text file (txt) or read book online principles of retailing. Principles remained part of arcadia group until 2001, when it was sold off (along with catalogue brands racing green and hawkshead, and young upmarket fashion chain warehouse) in a management buyout deal which led to the creation of rubicon retail.
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